Muse eCommerce

Short Overview:
Elevated the digital shopping experience for a heritage brand moving 60% of sales online post-pandemic.
Problem Statement:
Desktop-first design failed mobile shoppers (58% of traffic), and generic product pages didn't reflect premium positioning.
Goals & Objectives:
- Increase mobile conversion rate from 1.2% to 2.5%
- Reduce returns through better size guidance (AR implementation)
- Maintain luxury feel while improving page speed by 40%
Senior Web Designer: Luxury Digital Commerce Experience.
Led creative collaboration with photographers and 3D artists.
Eststood brand's first mobile-first design framework.
Client Feedback
All your questions, answered
I focus on crafting intuitive digital products — from mobile apps and web platforms to dashboards and eCommerce experiences. My goal is to create seamless user journeys with a strong visual foundation.
Absolutely. I bridge UX strategy with pixel-perfect UI—from user research and wireframing to high-fidelity prototypes and design systems. My process ensures interfaces are both functional and visually compelling.
Both! I’ve helped startups validate MVP designs and assisted enterprises in refining complex products. Whether you’re scaling fast or optimizing an existing platform, I adapt to your business stage.
For UX: Figma, Miro, and UserTesting. For UI: Figma, Adobe Suite, and Protopie. I also collaborate in real-time using Notion and Slack to keep teams aligned.
We begin with a 30-minute call to discuss your goals. From there, I’ll craft a tailored plan covering scope and timeline. Once we align, we hit the ground running—keeping the process lean and results-driven.