Muse eCommerce

Service
Conversion-Centered Design
Industry
Luxury Retail
Year
2025
Live website
http://webflow.com

Short Overview:

Elevated the digital shopping experience for a heritage brand moving 60% of sales online post-pandemic.

Problem Statement:

Desktop-first design failed mobile shoppers (58% of traffic), and generic product pages didn't reflect premium positioning.

Goals & Objectives:
  • Increase mobile conversion rate from 1.2% to 2.5%
  • Reduce returns through better size guidance (AR implementation)
  • Maintain luxury feel while improving page speed by 40%
Project Scope
Type of Project:
Website Redesign
Duration:
4 months
Deliverables:
Responsive Templates, Checkout Flow Optimization, AR Try-On Feature
My Role

Senior Web Designer: Luxury Digital Commerce Experience.

Led creative collaboration with photographers and 3D artists.

Eststood brand's first mobile-first design framework.

Testimonial

Client Feedback

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Partnering with Jason was a game-changer. Instead of drowning in an endless chain of emails, there is clear and easy accountability meaning tasks actually get done!

Virat Kohli
Manager at Apex Media
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Jason transformed our ER interface in 4 months—finally, a designer who speaks both 'doctor' and 'design.' Nurses now find critical data 40% faster, and we’ve cut training time in half.

Mark Lin
VP Product, LoopDash
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Jason’s AR fitting room didn’t just boost sales—it made our luxury brand feel cutting-edge. 32% more conversions, 45% fewer returns, and our Milan team is obsessed.

Sophie Laurent
E-Commerce Director, Muse
Some questionnaires

All your questions, answered

What kind of design projects do you specialize in?

I focus on crafting intuitive digital products — from mobile apps and web platforms to dashboards and eCommerce experiences. My goal is to create seamless user journeys with a strong visual foundation.

Can you help with both UX and UI design?

Absolutely. I bridge UX strategy with pixel-perfect UI—from user research and wireframing to high-fidelity prototypes and design systems. My process ensures interfaces are both functional and visually compelling.

Do you work with startups or established companies?

Both! I’ve helped startups validate MVP designs and assisted enterprises in refining complex products. Whether you’re scaling fast or optimizing an existing platform, I adapt to your business stage.

What tools do you use in your design process?

For UX: Figma, Miro, and UserTesting. For UI: Figma, Adobe Suite, and Protopie. I also collaborate in real-time using Notion and Slack to keep teams aligned.

How do we get started working together?

We begin with a 30-minute call to discuss your goals. From there, I’ll craft a tailored plan covering scope and timeline. Once we align, we hit the ground running—keeping the process lean and results-driven.